Social Media Marketing
for Coaches

Ready to kick start your social media marketing and grow a following as a coach? We want to take the confusion and guesswork out of using social media to skyrocket your success as a coaching business.

That’s why we’ve created this FREE 30-day content calendar, tailored to any coaches out there.

Get ready for content inspiration, caption starters, handpicked hashtags, and repurposing tips to help you attract local customers, grow your following, and increase enquiries.

Whether you’re building your coaching business from scratch or leveling up your existing marketing efforts, we’ve got you covered with this customizable, strategy-driven content calendar.

Kickstart Your Social Media

We all want to keep learning and growing as a coach! As everyone else’s coach, you often need your own coaching and support to get the word out about your business!

When it comes to sharing your expertise with the world, social media has to be one of the best platforms to do just that. Especially when you’re first launching your business, sharing inspiring and educational content can help you build trust, connection and spark conversations with potential customers.

Ready to kick-start your social media marketing as a coach? Or maybe you’re looking to get serious about your side hustle and want to generate extra sales.

Social media doesn’t have to be complicated, but it’s also not as simple as setting and forgetting a handful of posts … if you’re going to the effort of posting on Instagram, TikTok, Facebook, LinkedIn or Pinterest – you’ll want to ensure your content has maximum impact by strategizing first!

That’s where Plann comes in to help set your strategy and execute on it. Plann’s content prompts, daily caption starters, handpicked hashtags and easy cross-posting will have you growing your following and skyrocketing your sales in no time.

What’s included:






From our Plann’rs

“I LOVE that Plann integrates so easily with my Canva templates that I can just import a design I created and plug it into my grid. Next, I love the hashtag groups they populate for me. It takes the headache out of finding what to use. I just enter a topic, like ‘Entrepreneur Coach’ and it populates for me. I also love that Plann helps me find the times my audience is most online to post new content to my feed. This helps me stay fresh and in front of my audience. Lastly, I love the content prompts on days I’m really struggling with ideas. Those have come in handy more than once! I haven’t had to spend any money on ‘content experts’ because Plann helps me when I need it.”
Lisa Desilet | Leadership + Business Strategist | @lisadesilet

How Leadership Coach, Lisa Desilet grew her coaching business using social media and Plann 

Lisa Desilet is a passionate leadership coach who empowers female entrepreneurs to be effective and resilient leaders (without compromising on their well-being and success).

Her eye-catching and aesthetic Instagram feed incorporates her brand identity and resonates with her audience to help support and scale her brand.

Plann’s top features
for Social Media Coaches


Say goodbye to writer’s block, and create engaging and on brand captions in a snap. Our AI caption generator is the ultimate wingman to help you level up your social media strategy and create captions that your audience will love.

Hashtag Support

With Plann, you’ll have the tools you need to stay up to date, relevant and on trend to maximize your visibility online. Speed up your hashtag workflow. We’ve done the research for you on the best performing hashtags for coaches  businesses so you don’t have to.

Content Creation Support

Incredible content taken by professionals that you can easily find and add into your social media workflow.

Caption generators, royalty-free libraries, daily thought starters and social media holidays are just some of the ways we’ll never leave you blinking at your screen.

Multi Platform / Cross posting

Make your content work harder while diversifying your strategy. Take your best performing content, evergreen articles, or video content and distribute it everywhere for maximum results.

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Plann FAQ’s

Will Plann automatically post to all platforms for me?

Plann supports auto posting for Facebook, LinkedIn, Pinterest and Instagram Grid + Reels posts.

With Plann auto posting, all those moments you’re crazy busy, away on a well deserved holiday, or just need a social media break, we’re here to help. Set-and-forget your social schedule across the world’s leading platforms so your brand is always online.

Choose to auto post, or receive a push notification at your scheduled time – we’ll make it work for you.

Short form video content:

TikTok tools are not yet available for us to auto post on your behalf, and we’ll launch if for you as soon as they’re available!

What makes Plann different?

Plann is more than a scheduling tool. We’ll absolutely help you with content distribution across multiple social media platforms, however, our real secret sauce is helping you with WHAT, WHEN and WHY to post on Social Media.

From guiding you through how to build your own custom post strategy, providing free videos, images, and hashtags, right through to designing a brand calendar for your entire marketing presence, we’re here to help you grow a brand that you’re proud of – one that intentionally gets results.

Plann is a complete social media planning, scheduling, analytics and strategy suite that is visually focused, just like your customers to ensure your absolute success on social media.

Teamed with a beautifully simple drag and drop workspace, you’ll be able to create and manage your own uniquely branded Instagram, Pinterest, Facebook, TikTok and LinkedIn feeds all in one beautifully simple place.

Does Plann help create content and captions for me?

Our goal is to keep you consistent and full of exciting, engaging ideas to keep you and your business on track.

If Social Media content creation has become a chore, here’s how we help:

  • Daily post ideas complete with captions, hashtags and images on your calendar
  • Social Media Holiday Calendar
  • Royalty-free stock images and videos (with 3 of the worlds fastest growing libraries)
  • Done-for-you, pre-written captions sorted into action-led categories for you to customize
  • Canva integration with over 450,000 templates for posts and stories of all sizes
  • Content prompts for over 50 industries that include sales blue-prints
  • Professional image editing tools (where you can upload your logo!)
  • One-click repurposing to multiple social media platforms

Plus, we’re always updating Plann to make sure you’ve got content ready to go, we’ve got you!

Is Plann easy to use?

You’ll have a brand new post scheduled within 3 minutes of signing up and we still think that’s if you drive slowly! Plann was specifically designed by marketing experts to simplify how social media works.

You’ll find you can upload brand new media, or in two clicks you can search through our huge stock image and video libraries or even connect to Canva for over 450,000 FREE social media templates.

Our built-in image-editing tools let you filter, edit and add text overlays within seconds, skip the content creation steps with other software and do it all in one place.

It’s completely up to you whether you’re a one-post-at-a-time type or prefer to batch a month (or three!) in one go.

Can Plann teach me what to post next?


At Plann, we’ve identified top marketing themes that brands talk about online that get the best traction and engagement, and then we’re here to prompt you through how to create your own strategy to tell your own unique story.

One of our most popular features, map your strategy across your social platforms, or add strategic placeholders, then import your own media straight over the top so you’re always on track with what to post (perfect for planning your next content shoot too).

We’ll even label your content for you with their strategy themes so you don’t forget their original purpose. You’ll be talking social media strategy with the experts in no-time.

Can I use Plann for free?

Try all of Plann’s unlocked features completely free for 7 days and then only pay if you love it!

(You can always stay on our free plan if you’re not ready to use all the upgraded features afterwards).

Have a team, or manage multiple social media accounts?

Easy! Add them to your 7 day free trial too so you can see how much easier it is to work together. We want your whole team to see the magic we can make.

Recommended for Coaches

Get started now for free!
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