Ahhh, here’s a weird update , but don’t worry, we’re here to show you how to hide Instagram activity status for your account. Instagram has outfitted the DM section with a new — but familiar to users of Facebook Messenger — “functionality”: beneath usernames, you can now see when someone was last online, or whether they are, currently. There are marketing applications, as well as reasons you may want to deactivate it.
Marketing Application of Instagram Activity Status
Showing plainly you’re active at this moment invites opportunity. It is not a conversation starter in and of itself, but it leaves the door open. A very active brand shows the onlooker that this business values their input and relationship. If a brand that you conduct any level of business with is continually connecting with their audience, it will be easily seen and shown through this clearly-viewable metric of online accessibility.
How to Hide Instagram Activity Status
But perhaps you prefer to play the enigma (you saucy minx, you. Grrr). Or maybe you don’t want someone — be they human or the mechanical mega-mind of big data — scraping your activity patterns and building a profile on your life.
If that’s the case, you can easily hide Instagram activity status in options. Just keep scrolling down to all the toggles and make your choices.
It is worth noting that only people who you’ve accepted DMs from can see when you were last online. If you choose to hide your Instagram activity status you will be unable to see that of others.
[clickToTweet tweet=”Do you want #Instagram to tell people when you were last online? #InstagramUpdates ” quote=”Do you want Instagram to tell people when you were last online? Who votes for useful tool vs overstepping boundaries? “]
So, no reason to get up in arms about Instagram’s new feature for privacy-invasion reasons. If you don’t want to be put on the spot with someone in DM saying, “I KNOW you’re there, I can see that you’re active!” then you’ve got the option to disable it. However, if you’d like your brand to be perceived as responsive, available and accessible, this may just be another small way to show that to your followers. And that can be invaluable.