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How To Manage Multiple Accounts As A Social Media Manager — And Stay Sane!

There are tools and strategies out there that can help you seamlessly and confidently manage multiple accounts. Not only will you majorly impress your boss and clients, but it will even free up time to grow your own personal brand, too!

Emma Norris
3 minutes read
Contents

Hey, social media managers? In case nobody has told you this today, you’re freakin’ awesome!

You creative powerhouses are truly the unsung heroes of the modern business world. From dreaming up new content to engage your clients’ audience to deciphering all the data, the SMM is an incredibly important role at any company. Because, social media channels are now often the first port of call for customers discovering new businesses — sometimes even before their website! So, without having these channels optimized, it’s nearly impossible for businesses to attract new people, or convert those into customers.

But, let’s be real — people often underestimate just how busy social media managers are. Very rarely are SMMs running just one account. Whether you’re a freelancer or work for an agency or organization, you’re likely juggling an array of different channels. Oh, and making time for your own social media account? Forget about it!

The good news is, managing multiple accounts doesn’t have to be a chaotic clusterfudge of forgetting passwords, accidentally posting on the wrong account (we’ve all been there!) and spending appropriately 24 hours per day glued to your screen. There are tools and strategies out there that can help you seamlessly and confidently manage multiple accounts. Not only will you majorly impress your boss and clients, but it will even free up time to grow your own personal brand, too!

What we cover:

How to pick the right tools

Streamline your strategy

Get a birds-eye view

Put your posting on auto pilot

Crush your community management

Ace your analytics

And more!

Want more SMM inspo? Check out this video where Plann’s very own social media manager Greta Rose shares her fave Plann features!

ABOUT THE AUTHOR

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“So much information packed into a small amount of time”
As an artist, I always knew TikTok was an important platform for me to be on to connect with potential clients. I left this course feeling so confident and excited to create and grow!
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